Write a one-page go-to-market plan for a new B2B tool: who to target first, the core message, and the first three channels to test.
Launchpad is taking a new B2B workflow tool to market and the team is scattered on where to start. We need one page everyone can rally around.
Deliverable: a go-to-market one-pager covering the first target segment (and why them first), the core positioning message, the first three channels you'd test, and the single metric that tells us it's working. Be specific enough to act on Monday.
You'll get the product overview, a rough ICP sketch, and one working session with the founder.